Loyalty and productivity are not mutually exclusive to happy and productive employees.

“At the core of these failures is how leaders and entrepreneurs, and employees in turn, typically ask for accountability and are then rewarded. Money is the carrot (or some proxy for money, like vacation time, or a trip, or a bonus, that sort of thing). That works in an industrial operation where there are fairly time specific goals to be achieved. But the reality is, money isn’t as important as the relationship.”

This quote comes from a great article that chronicles a real life employer experience. All too often employers use the leverage of a negative and uncertain economy as the basis of ignoring employee attitude. Top performers will always find opportunity no matter what the jobs report indicates.

At Powerfeedback we work with clients to not only understand what their employees are thinking, but what is driving them. Even seemingly less productive workers must be engaged through both qualitative and quantitive market research. Poor employee attitude can spread through your business like cancer and it can literally start with just one discontented team member.

Ambivalent employee feelings are neutral to economic conditions. Should you ignore them you risk the future of your business. Like most businesses you probably regularly invest in maintenance and upgrades for your computers, copy machines, phone system and buildings. Ought not you invest in the real engine that really determines the future of your business, your people?

Feel free to email me personally to learn how Powerfeedback can help your business improve its profitability, worker productivity and competitive advantage.