Useless Market Research
“LONDON - More than 70% of market research agencies believe that the market research industry is being hit hard in the current economic crisis, according to a survey.”
I don’t mean to be cruel, but very frankly, the aforementioned link, as well as this report prove how much useless information is made public.
Did we learn anything new from this report? No! Is everything mentioned overstated? Yes! Could the reported findings be applied to virtually any industry in the current economic downturn? Yes!
I hope that whomever wrote this story, as well as the person who reportedly conducted this research are “rookies.” This would be the only acceptable excuse for this waste of the written word.
